Edgbaston Stadium Exciting Digital Upgrade Ahead of WCL

The Edgbaston Stadium’s latest digital upgrade includes a new in-bowl LED technology – including a 78-metre square digital scoreboard – as part of a push to transform your match-day experience. The top-notch West Upper scoreboard is 17 meters wide which is more than four times the resolution of the outgoing screen. At 6mm per pixel, this scoreboard is like a high-definition microscope. You’ll see the ball swing, the fielders dive and the crowd erupt—all in glorious clarity. You can enjoy every moment of the game even if you are sitting at the far end of the stands.

Dear cricket enthusiasts, as we eagerly approach the World Championship of Legends (WCL) tournament, get ready for an unparalleled experience. The WCL Schedule and teams are announced. Imagine witnessing your childhood heroes—the sensational Kevin Pieterson, the boom Shahid Afridi, the six-hitter Yuvraj and the speed star Brett Lee— players who ignited your passion for cricket, stepping into the Edgbaston Stadium with bat and ball in hand. Their national pride is on display, their every move etching itself into the annals of cricket history.

And that’s not all. The West Upper scoreboard, a technological marvel has a 32×9 super-wide display. This expansive canvas brings more excitement to the crowd where they can enjoy seamless video content and the flexibility of split-screen views.

Moreover, the stadium is complemented with LED ribbons totalling more than 150 metres in length. Besides, it has a 91m LED ribbon across tier three of the Pavilion and 61m on the Wyatt Stand.

The new scoreboard and screen is wider than your imagination and sharper than a perfectly timed cover drive. This state-of-the-art scoreboard will give a unique cricketing experience that is more than just numbers infact it is a canvas for cricketing drama. Whether you are tracking the run rate or celebrating a wicket, this screen will keep you hooked.

Claire Daniel’s Nod to History

Remember the old scoreboard from 2011? It served us well, witnessed victories and defeats and became part of Edgbaston’s legacy. “The new scoreboard was introduced to give better coverage and by making it larger means more spectators in the ground can see it and stay on top of the action, plus watch our video content during breaks of play”, said Edgbaston Operations Director Claire Daniel.

Fabian Cook’s Vision: A Technological Leap

Head of Stadium Production Fabian Cook, the man behind the scenes,  said: “We’re thrilled to have delivered the new LED upgrade across Edgbaston. This state-of-the-art LED is a significant step forward in displaying Edgbaston’s technological development and showcasing an exciting vision for audiovisual delivery.” This LED upgrade will amplify the roar of the crowd, the thrill of a boundary and the collective heartbeat of cricket fans while watching their heroes playing for the county’s pride.

This LED revolution is not just for fans, infact it is a goldmine for brands. Imagine your favorite sponsor’s logo shining bright during a thrilling chase. It’s a win-win—the game gets better and businesses get their spotlight.

So, as the floodlights brighten the prestigious Edgbaston cricket stadium, get ready. The World Championship of Legends awaits—a fusion of tradition and technology. Grab your seat, cheer for your team and enjoy live cricket with the latest LED screen.